Hi, I’m Melissa Carson.
Leadership Endurance Coach & Organizational Architect

I help experienced leaders and teams move from reactive growth to sustainable endurance—by designing how they lead, how they scale, and how they sustain.

Canopy Strategies is a coaching and advisory practice founded by Melissa Carson, focused on helping leaders and HR professionals build sustainable performance through Leadership Endurance Coaching.


Whether you're an HR executive, a founder, or a people-first leader navigating complexity and growth, Canopy helps you align strategy, energy, and execution for the long game.

Through customized coaching and strategic advisory engagements, Melissa supports leaders navigating growth, burnout, role complexity, and team performance challenges—equipping them to build clarity, capacity, and sustainable impact.

Her signature framework, the Endurance Canopy, helps leaders move from reactive to intentional, from overwhelmed to aligned—and stay in the game for what matters most.

My Work Is For Leaders Who:

  • Are high-functioning but stretched too thin

  • Want clarity on how to grow without breaking what matters

  • Are navigating transitions, growth, or quiet recalibration

  • Want to build not just success—but success that lasts

How I Help:

  • Coaching for capacity and clarity

  • Organizational design for scaling and people alignment

  • Strategic advisory to bring structure to leadership & team performance

My Frameworks

The FIRE Framework: Focus. Intentionality. Resilience. Energy.

The I-CAN Coaching Model: Intention. Create the Plan. Act. Navigate.

The Canopy: A leadership ecosystem where we can zoom out and focus in

Whether I’m coaching a founder, supporting a team, or stepping in as a fractional CPO—I help leaders lead with more clarity and less chaos.